Elizabeth has spent two decades pioneering integrated business and communications models built around meaningful community engagement. She is currently developing a community-focused distributed manufacturing prototype in the Brooklyn Navy Yard at New Lab and mobilizing resources for international grassroots women's organizations. From 2015 to 2019, Elizabeth spearheaded the global campaign, instrumental in the rise of the 2018 Nobel Peace Prize winner, Nadia Murad. 

Elizabeth began her career in branding by introducing international brands, like Sony Ericsson, into the North American market. She co-founded Studioe9 in 2004, which functioned as an independent digital laboratory servicing global advertising agencies, including IRIS Nation and TBA Global. At StudioE9, Elizabeth emerged as the driving force behind creating some of the first public/private partnerships focused on women's job creation in developing countries. In 2013 StudioE9 evolved into Uncommon Union.

Ancillary to this, Elizabeth writes about women's empowerment and entrepreneurship. Her work has been published in the LA Times, The Guardian, Forbes, Salon Magazine, Fast Company, Entrepreneur, and The Huffington Post. She is a producer of the Oscar short-listed Sundance award-winning documentary On Her Shoulders and executive producer of the forthcoming movie Afghan Dreamers (working title).

Paul brings an interdisciplinary culture to Uncommon Union that combines deep analysis of global issues with technical and creative expertise. Paul’s experience spans many industries including advertising, financial services, and software development.  A pioneer of ad-tech, he was a founding member of an agency, IN2 (acquired by Monster 2000), that shaped SEM conventions. Following the acquisition of IN2, Paul operated an independent lab within TBA Global, a subsidiary of Live Nation, which productized event management technologies used for Walmart, Google, and Monster. Paul is also an internationally exhibited video game artist whose projects have been shown at MoMa / PS1, Galerie Lambert, ZKM, Seoul Museum of Art, and Postmasters.